If more than one-half of free trials to OTT streaming services convert to full paid subscriptions, why is Netflix ending its free trial program? Parks Associates research show that 58% of consumers who trial an Read More
Almost 20% of U.S. internet users watch AVOD (ad-supported video on-demand, a new report says, as those services continue to build their program catalogs, some with more available content than Netflix. But, the report found, Read More
The Covid-19 pandemic is expected to drive SVOD subscriptions in Western Europe up by at least 35 million in 2020, a new study posits. Digital TV Research said the pandemic has accelerated an already hot Read More
Premium video on-demand (PVOD) has been gaining traction as movie studios have struggled to reach audiences because of theater closings – and audience reluctance to return – during the COVID-19 pandemic. Now, Broadway – which still Read More
As in other regions, COVID-19 has been a catalyst for Mexico’s SVOD growth in the fast evolving video entertainment market, a new study shows. Futuresource Consulting posits that digital video will be crucial to the Read More
Unwilling to wait for Brazil’s 5G spectrum auction, Claro Brasil said it has launched the country’s first commercial 5G wireless network, using dynamic spectrum sharing (DSS) to rollout the network across frequencies it already has. Read More
Less than half of global SVOD subscriptions will be delivered across fixed broadband connections by 2025 as mobile SVOD subscriptions – especially in emerging markets – gains an increasing share of the subscription video on-demand Read More
Disney+ has been a big hit with consumers globally, topping 54 million subs in May, just a half-year after launching. But the direct-to-consumer (D2C), over-the-top (OTT) play hasn’t always had the same luck with pay-TV Read More
Big name executives. Big stars. Big advertising commitments. Big hype. Quibi’s future looked bright when it rolled out, topping Apple’s App Store at No. 4 on its April 6 launch day. But subscribers, downloads and Read More
A new study is forecasting Internet TV subscriptions will pass pay-TV subscriptions globally by the close of 2020 as more movie and TV studios and broadcasters turn to direct-to-consumer delivery. The result: Internet TV will Read More
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