If more than one-half of free trials to OTT streaming services convert to full paid subscriptions, why is Netflix ending its free trial program? Parks Associates research show that 58% of consumers who trial an Read More
Almost 20% of U.S. internet users watch AVOD (ad-supported video on-demand, a new report says, as those services continue to build their program catalogs, some with more available content than Netflix. But, the report found, Read More
The Covid-19 pandemic is expected to drive SVOD subscriptions in Western Europe up by at least 35 million in 2020, a new study posits. Digital TV Research said the pandemic has accelerated an already hot Read More
Premium video on-demand (PVOD) has been gaining traction as movie studios have struggled to reach audiences because of theater closings – and audience reluctance to return – during the COVID-19 pandemic. Now, Broadway – which still Read More
The number of global net subscriptions to streaming video services increased by 28% in 2019 as more users turned to OTT delivery for their video entertainment. A new report said the net number of subscriptions Read More
A new study says Netflix and Amazon Prime in particular are looking to grow their international markets by ramping up their local content mix. Ampere Analysis reports markets like Japan, India and China are getting Read More
Pay-TV provider Comcast today posted a mixed bag of first quarter results. The company missed Wall Street expectations for revenue, but topped profit forecasts while warning of a potentially “significant” downturn for the second quarter Read More
Wondering when that football itch is going to get scratched? The good news: The NFL reportedly plans to release a flexible schedule May 7. And the bad? Well, the NFL reportedly has a plan that Read More
Note to self: Beware forecasters who say Netflix’s 15.77 million new subscribers in the quarter is a bad thing. Or say it’s never going to happen again. And, really, don’t listen when they sing their Read More
A new study says South Korea’s TVOD and SVOD services are soaring, with the country’s transactional video-on-demand market one of the most successful in the world. One of the keys to TVOD’s success? Relaxed release Read More
© 2020 Brightcove Inc. All rights reserved. | Privacy | Terms & Conditions