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  • [ March 10, 2021 ] Report: LatAm SVOD to double by 2026 as pay TV plateaus LatAM
  • [ March 2, 2021 ] In US, 12M cut broadband cord; Trick or trend? Time will tell Mobile
  • [ February 23, 2021 ] Report: North American cord-cutting to slow… sorta Pay TV
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  • [ October 14, 2020 ] Why Netflix is ending its free trial (And why other SVOD services shouldn’t) SVOD
HomeBig Data

Big Data

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Big Data

Data? A growing, critical resource for the pay-TV and OTT industry

July 25, 2017 Jim O’Neill

Earlier this year, a survey of pay-TV providers by the Pay-TV Innovation Forum 2017 found that the majority of pay-TV execs believed data and analytics will be critical to pay TV direction over the next Read More

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Big Data

Q2 2016 Video Index: Mobile, power users rule

September 21, 2016 Jim O’Neill

Streaming video is becoming more and more mainstream, with users in virtually every demographic cutting back on traditional TV viewing and replacing it with SVOD, AVOD and TVOD content. And, again across all demographics, users Read More

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APAC

KT leverages big data to launch shopping service tied to IPTV

July 18, 2016 Jim O’Neill

South Korean service provider KT has rolled out a new mobile shopping service that allows subscribers to search for and buy products that are related to content they are watching on its IPTV service, Olleh Read More

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Analytics

Rovi buys TiVo for $1.1B

April 29, 2016 Jim O’Neill

Rovi has finally executed on its long-rumored acquisition of TiVo, with the set-top box company that had a major hand in changing how consumers watch TV being purchased – along with a treasure trove of Read More

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Analytics

On heels of deal with comScore, Dish sets long-term deal with Nielsen for STB data

April 4, 2016 Jim O’Neill

Nielsen will integrate aggregated set-top-box data from Dish Network into its local-TV measurement in all 210 DMAs, expanding to be included in Nielsen’s national product – Total Audience strategy — that measures marketing effectiveness and Read More

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Big Data

Nielsen hopes to get social with Facebook, Twitter ‘conversation’ data

January 20, 2016 Jim O’Neill

There’s not a lot of love lost between media research firm Nielsen and TV and advertising executives who bemoan the rating company’s sampling approach to measuring the viewership of homes. For years those execs have Read More

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Big Data

YouTube to be included in German TV ratings measurement

April 28, 2015 Jim O’Neill

YouTube has made it into the mainstream… at least in Germany where television research working group AGF says it will begin including data from YouTube in its figures. AGF said it will be able to Read More

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Analytics

Personalized push drives mobile media engagement

April 17, 2015 Jim O’Neill

Consumption of mobile video – especially among Millennials and Gen Edge users who often see the screen as their first and sometimes only choice — has doubled over the past year and grown more than Read More

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Big Data

Nielsen ready to measure Netflix, Amazon Prime streaming in homes

March 25, 2015 Jim O’Neill

Four months after reports said Nielsen would begin measuring viewership of Netflix and Amazon prime content, the TV ratings service this week said it will start offering its metrics by the middle of the year. Read More

Big Data

Ad buyers increasingly open to programmatic as video, TV blend

March 10, 2015 Jim O’Neill

The number of senior ad buyers open to using programmatic for buying traditional TV ads is expected to exceed 67% as brands look to leverage audience data and targeting , according to a recent study. Read More

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About Us

Videomind is an award-winning news site – Editor&Publisher magazine named Videomind the “Best Business Blog <1M monthly visitors”, while media and marketing publication Digiday cited it as “Best Branded Content Site.” Videomind covers the evolution of the media industry, focusing on pay-TV operators, content, OTT, security, mobile delivery and the business functions that drive the industry.

Videomind is edited by Brightcove Principal Analyst Jim O’Neill, a journalist with more than 30 years of experience, including more than 10 years in the online video space as a writer, editor and analyst.

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